The great politician-Pandita named Cāṇakya said that even one moment of time cannot be returned even if one is prepared to pay millions of dollars. One cannot calculate the amount of loss there is in wasting valuable time. Either materially or spiritually, one should be very alert in utilizing the time which he has at his disposal. A conditioned soul lives in a particular body for a fixed measurement and it is recommended in the scriptures that within that small measurement of time one has to finish Krsna consciousness and thus gain release from the influence of the time factor. But, unfortunately, those who are not in Krsna consciousness are carried away by the strong power of time without their knowledge, as clouds are carried by the wind.
- SB 3.30.1 Purport